How I can help you
I can help clients improve business performance through comprehensive and disciplined marketing. As a marketer of financial services and enterprise resource planning systems, I've helped companies acquire new, and retain existing, clients with high-impact marketing programs. The most effective marketing plans are those directly linked to clients' business objectives. I'll help flesh-out and create marketing plans with crystal clear objectives, relevant go-to-market strategies, and a steady cadence of marketing and advertising tactics. And to bring marketing plans to live, I'll help clients create, manage and monitor campaigns with proven marketing tools such as messaging/positioning platforms, brand guidelines, and key performance indicators to name a few.
Areas of Expertise
- Sales, Marketing & Public Relations
- Banking, Financial Services and Insurance
- San Francisco State University, Master of Business Administration, Marketing and Finance, 1985 - 1988.
- California State University, Sacramento, Bachelor of Science in Business Administration, Marketing and Finance, 1980 - 1982.